Adine graduated from Tarumanagara University majoring Architectural Engineering in 2011. She worked in an architectural field for one and half years before before deciding to pursue her interest in consumer behaviour and branding.

Prior to joining CIK in 2014 – she started her career with Firefly Millward Brown Indonesia, she has been working in qualitative research in multiple industries such as telecommunication, FMCG, building materials, and electronics. She is experienced in communication study, concept test, exploratory study, and consumer segmentation.

With her passion and strong analytical skill, she has continued growing and shining as a qualitative researcher and lead consultant for various business needs incl clients i.e. Pepsico, Ultrajaya, Campina, Sampoerna, Samsung, Pizza Hut, Smartfren, SinarMas, Traveloka.


Lead Consultant